Outcome: a full multi-platform content package from one original piece.

  1. Choose one useful idea, article, lesson, video transcript, or piece of existing content.
  2. Paste the content into your preferred AI assistant.
  3. Tell the AI which platforms you want to publish on.
  4. Ask it to adapt the content rather than simply shortening the original.
  5. Request different hooks, calls to action, and angles for each platform.
  6. Review every version before publishing to make sure it reflects your voice and contains accurate information.

Sample prompt: Turn the content below into a multi-platform content package. Create: 1 Facebook post, 1 LinkedIn post, 3 short X posts, 1 Instagram caption, 1 short-form video script, 5 headline or hook variations. Do not simply summarize the original. Adapt the writing style and structure for each platform while preserving the main message. CONTENT: [Paste content]

Pro tip: One strong piece of original content can become an entire content campaign when it is intelligently repurposed.